Overview
When +44 Formula One needed to make a statement at the inaugural Las Vegas Grand Prix, they turned to Air Fresh Marketing to staff their premium activation at The Wynn. Over 11 electrifying days, our team of 25+ brand ambassadors created VIP-level experiences for thousands of racing fans, managing guest flow, product showcases, and high-touch hospitality that matched the luxury positioning of both brands. The activation became one of the most talked-about experiences of race week.
Overview
When +44 Formula One needed to make a statement at the inaugural Las Vegas Grand Prix, they turned to Air Fresh Marketing to staff their premium activation at The Wynn. Over 11 electrifying days, our team of 25+ brand ambassadors created VIP-level experiences for thousands of racing fans, managing guest flow, product showcases, and high-touch hospitality that matched the luxury positioning of both brands. The activation became one of the most talked-about experiences of race week.
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